Revenue Enablement

RevOps Managed Services

Fractional Marketing, Sales, Customer Success and Data Operations.

RevOps Transformation

People, process and system audit, RevOps strategy, road mapping and implementation.

CRM Services

HubSpot Partner Services

We're the leading HubSpot Diamond partner specialising in Revenue Operations. From initial set up to optimising your instance - we are the experts.

Salesforce Services

Quick start implementations, and optimisation for businesses on Salesforce Sales Cloud.

Marketo Services

Marketing Operations and Campaign management for busy marketing teams

Technical Services

HubSpot Web Development

SEO optimised website migrations, design, development and optimisation services.

Custom Integration

Connect technology. Allowing your data to flow, without manual work

Resources

Strategies and tactics you can use to boost your revenue.

Annual Revenue Operations Report

Learn what makes a great revenue leader including strategies and tactics proven to impact.

Revenue Attribution Models Presentation

Learn how to plan, audit, and optimize revenue attribution for your business.

Training & Webinars
Learn how to implement best practices in RevOps yourself.

Tools

Free tools and downloads to help you build sustainable revenue growth.

Lead Scoring Framework

The framework to score contacts, accounts and intent data to provide sales with a score they can understand.

Salesforce - HubSpot Integration Tool

Plan, map and optimise your HubSpot and Salesforce integration, with this free download.

RevOps Project Roadmap

Download our free template so you can fast-track your project planning.

Case Studies

Get the latest industry insights and tips on how you can effectively implement Revenue Operations in your business.

Our Case Studies

Work with us

Book a discovery call
Request more information

Who does Revenue Operations benefit?

January, 23 2024
Who does Revenue Operations benefit?

This is an excerpt from our Annual Revenue Operations Report. To download your free copy of our whitepaper, visit our resource page.

Revenue Operations benefits everyone in the organisation, from department heads to entry-level new hires. RevOps Automated interviewed leaders in different areas to understand the key benefits that they have experienced.

Directors

Benefit from the transparency and accuracy of Revenue performance data across marketing, sales, and customer success. With better data insights, directors are able to predict future revenue performance. Accurate revenue attribution reporting also allows for directors to gain insights into where the organisation is performing well, as well as areas for improvement.

Marketing

Benefit from accurate attribution of revenue to their efforts. With a centralised system, tracking the customer journey across all touchpoints allows marketing - who traditionally did not receive credit for sales - to get a percentage of the deal. With improved transparency of customer data, marketing can gain more insights into the customers interactions with sales and customer success, so that they are able to design and deliver contextually relevant marketing campaigns.

Sales

Benefit from Revenue Operations when aligned successfully with marketing and customer success. With marketing focusing on serving leads who are more likely to close, sales teams can save time focusing on qualified leads. Revenue Operations technology focuses on streamlining the quote to cash processes. CRM automation systems ensure that sales teams are spending less time on administrative tasks - giving them more time to sell.

Customer Success

Benefit from centrally held information about the customer. The customer success team is able to better understand the customer needs for better onboarding, which gets the customer off on the right foot. With effective tracking of upsells and cross-sell revenue, customer success teams are able to evidence the impact that they have on the overall revenue growth.

Finance

Benefit from revenue operations through online payment systems that are integrated with accounting software used on Revenue Operations can streamline the reconciliation process. By integrating accounting system events into the centralised customer relationship management system, accounts teams are able to automate invoices to the sales teams.

Product

Benefit from Revenue Operations through SaaS and app integration with a centralized CRM like HubSpot. Product owners can communicate the progress of individual users automatically to marketing and sales. Such alignment of data is impactful in the B2B space.

Who-does-revenue-operations-benefit body image

Download the full whitepaper, or get in touch for advice from one of our revenue operations specialists.